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Feel FREE TO BUY IF THERE IS DAMAGED OR DEFECTIVE OF THE PRODUCTION WILL REPLACE IMMEDIATELY. The book fills in reference deficiencies that really diskuss theory of Public Relations. Public Relations are no longer just a corporate communication practice, just like those who are widely percepted to society. But developed into the basics of theoreticals and potential research united a wide variety of fields into an Applied Communication Science. This book diskusses: Tist of contents Public RELATIONS METATEORY I PART Chatter 1 THEORETIC BASIC PROBASE: FORES PUBLIC RATATIONS THEORY CATEGORY Chapter 2 METATEORY PUBLIC RELATIONS THEORY Chatter 3 ROOTS OF PUBLIC RELATIONS THEORY Part II MAKE CONNECTION Chatter 4 PUBLIC AND STAKEHOLDER Chapter 5 SPANNING BOUNDARY SYSTEM THEORY AND FUNCTION Chapter 6 EXCELLENCE IN PUBLIC RELATIONS THEORIES: PUBLIC RELATIONS PUBLIC QUALITY STANDARDS Chapter 7 CONTINGENCY OF ACCOMMODATION THEory IN PUBLIC RELATIONS Chapter 8 MEASUREMENT DISCURBENT WITH MATEMATIC THEORY COMMUNICATION Chapter 9 UNCERTAUBTY REDUCTION THEORY: MAINTAINS THE AVAILABILITY AND QUALITY OF INFORMATION Part III III MANAGEMENT IS IS, CRYSIC AND CARTAIN Chatter 10 THEORY OF THE PUBLICS SITUATIONAL Chatter 11 ATRIBUTION THEORY IN CRICAL Chapter 12 APOLOGIAN THEORY TO RESPONSE CHRISICAL Chapter 13 SITUATIONAL CRISIS COMMUNICATION THEORY Chapter 14 SPIRAL OF SILENCE THEory TO MEASURE OPINION Chapter 15 SOCTIAL CONSTRUCTION THEORY IN CRITION Chatter 16 MANAGEMENT IMPRESSION THEORIES, POOTING, FACE, AND POLITENES: PRESENTATION ORGANIZATION BUILDS POSITIVE PRESENTIVE Chapter 17 IGAME RESTORASTION THEORIES: REPAIRING CLORTURE AND REPUTATION Organization MANAGEMENT IV PARTS Chapter 18 STRUCTURATION THEORY: STRUCTURATION REPRODUCTION IN ORGANIZING Chatter 19 MOTIVATIVATION AND MANAJERIAL THEORY Chatter 20 CO-ORIENTATION THEORY Chapter 21 PUBLIC RELATIONS CRICAL Chapter 22 ENCROACHMENT THEORY AND COMPETENCE STANDARD OF PUBLIC RELATIONS Chatter 23 RELATIONSHIP MANAGEMENT THEORY: EFFORTMENT EFFORTABLE EACH OTHER'S RELATION EACH OTHER Persucation V PARTS AND MESSAGE PRODUCTION Chatter 24 STRATEGY OF RICE PERSUCTIONS PUBLIC Cognitive DONANSIVE THEORY 25 AFFECT: AFFECTS COGNICATION CHANGES TREATS Chapter 26 INFORMATION THEORY AND CHANGE OF READY Chapter 27 ELABORATED LIEHOOD MODEL Chatter 28 FRAMING AND PUBLIC RELATIONS Chatter 29 AGEND THEORY SETTING-INFORMATION SUBSIDIES AS THE BASIC GETS MEDIA NOTICE Chapter 30 USES AND FREEBIFICATIONS AND EXPECTANCY VALUE: MAKING MESSAGE ACCORDING TO PUBLIC NEEDS