Philippines

Language

Import/Local

Issuing company Nha Nam 
Author: John Mackey, Raj Sisodia 
Publish date: 12-2017 
Size: 16x24 cm 
Publisher: Knowledge Publishing House 
Translator: Tran Trong Hai Minh 
Cover type: Paperback 
Pages: 375 

Introduction BOOK 
Conscious capitalism brings a fascinating scenario on capitalism after hundreds of years of development, with an open future. 

There are four fundamental principles of conscious capitalism: higher purpose, integrated with related benefits, culture and cognitive leadership. That is not only strategy or strategy to serve business in advance, but also represents the essential factors of a harmonious, long-term, sustainable, reasonable business philosophy. Thought, can help all business leaders, entrepreneurs a set of essential frames, at the right time to build and run strong, conscious, balanced businesses. By profit and social morality, bringing meaning to the existence of the business and business life. 

“In The miraculous antidote for the excess of recent books about crisising capitalism, Mackey and Sisodia offer a convincing and inspirational vision of form. The new knowledge of capitalism is based on value and is driven by purpose. This is a very worth reading book for those who are not convinced that the old-style business methods are simply not enough. "- Paul Polman, CEO, Unilever