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So you want to start a business? But how do you begin? How do you make the vision and purpose of your business clear? This book is exactly what you need to kick-start your business idea. It will help you create the blueprint for your dream business using simple tools called the Business Model Canvas, Business Model You, and the Value Proposition Canvas. They sound complicated but the author will guide you every step of the way. It’s time to put flesh to your idea with careful planning. Sow the seed and act on your idea as you go through the book one chapter at a time.