Gramedia Samarinda - UMKM 4.0 (1)

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Product Description

The book provides insight and insight into the umkm candidate or umkm-scale entrepreneurship of the 4.0 digital revolution era. Ready not ready era 4.0 will arrive, The change of the era has been marked by the shift of consumer shopping styles from offline to online. Umkm actors will receive insight and guidance, among other things: Umkm can identify the era of the industrial revolution 4.0 as progress in computerization power, The internet of things , Artificial intelligence, Robotics, And another thing that will affect the world 's business conditions especially small and medium micro business. Umkm can learn about consumer characters in the digital age 4.0 as well as the features of existing consumer generations and the pattern of shopping for each generation. The goal is for umkm to better know the consumer character to go to. Umkm can recognize industry and creative products as solutions to tight business competition in the 4.0th century. Umkm can know 16 sub-sector creative industries that can be used as new business ideas or business development ideas. Umkm can know how to plan creative products as a choice of new business products or new variants in order to increase the sales of businesses umkm can know how to manage resources, Production, Operational and business supplies to become more effective and efficient so that they can compete competitively. Umkm can learn how to manage and calculate business finance in order to develop to a higher scale with a strong and efficient financial foundation. Umkm can figure out how marketing can be done during the digital revolution 4.0 to increase sales of products or business services.

Product Specifications

Cover TypeSoft Cover
ISBN9786230011603
LanguageBahasa Indonesia
Year2020
Import/LocalLocal

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